Take your chance! Join Mark Challenge.

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Shaping your idea into the future

The international luxury products and services business plan competition that takes your project to the next level

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Join the 12th edition

The Mark Challenge is a prestigious business plan competition hosted by the International University of Monaco (IUM). It brings together students, alumni, academic professionals, and business leaders from around the world to reimagine the future of luxury entrepreneurship.

Get ready for the most exciting edition yet! The 12th edition of the Mark Challenge promises exceptional prizes, unparalleled networking opportunities, and the chance to present your ideas to industry leaders at the forefront of luxury innovation.

Don’t wait—registrations are now open! Seize this exclusive chance to showcase your vision and #leaveyourmark on the world of luxury.

data counter of all previous editions

logo-universities
209
Universities
logo-students
2641
Participants
logo-projects
942
Teams
logo-nationalities
41
Countries

Timeline

UNTIL

March
7rd
start
Registrations will open on January 14th and will close on March 7rd
start

BY

March
18th
  • Jury 1: Selection of the 30 semi-finalists
  • Invitation to submit business plan (for the selected teamas)
By April
12th
Business Plan Submission
  • Jury 2: Selection of the finalist teams (3 per category)
April
21th

Invitation to the Grand Final (for the selected teams)

May
13th
arrive
The Grand Final at the Monaco Yacht Club
  • Final Jury: Selection of 1 winning team
  • Special Awards in Fashion & Accessories and Yachting

2024 Sponsors

2024 Partners