Take your chance! Join Mark Challenge.

Grand Finale on May 19th at the Monaco Yacht Club!

GRAND FINALE

Shaping your idea into the future

The international luxury products and services business plan competition that takes your project to the next level

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2022 data counter

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46
Universities
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310
Students
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112
Projects
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49
Nationalities

Mark Challenge is a business plan competition powered by the International University of Monaco (IUM) that connects students, alumni, academic professionals, and business leaders from all over the world.

Online registration for the 9th edition of Mark Challenge is now closed.

Why Monaco

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The Monaco business environment develops successful and thoughtful leaders and entrepreneurs.

Requirements

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Categories

Category 1: Bachelor and Master students                    Category 2: MBA, Executive MBA, Alumni, professionals with or without university degree (also mono entrepreneurs)

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Idea

Have an innovative business idea in the premium or luxury product or service field

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Languages

Fluency in English language, have a passionate entrepreneurial spirit

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Capabilities
Have the capabilities to demonstrate a sustainable business model with a social or environmental impact

Timeline

UNTIL

March
1st
start
Registrations will open on January 14th and will close on March 1st
start

UNTIL

March
14th
Business Concept Submissions will open on January 14th and close on March 14th
  • Jury 1: Selection of the 30 semi-finalists (15 per category)
  • Invitation to submit business plans (for the selected teams)
By April
13th
Business Plan Submission
  • Jury 2: Selection of the best 6 ideas (3 per category) & proposal of the finalists
April
25th
Online Battles
  • April 25th for Category 2 and April 26th for Category 1
  • Audience choice: Selection of the 6 finalists (3 per category)
  • Invitation to The Grand Final (for the selected teams)
May
19th
arrive
The Grand Final at the Monaco Yacht Club
  • Final Jury: Selection of 1 winning team per category
  • Special Awards in Fashion & Accessories and Yachting

2021 Winners

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Only One

Project: Only One

University: POLIMODA

Nationality: Italy

CATEGORY 1
Our goal is to disrupt the limited experience that the luxury second-hand market currently offers by developing a digital auction platform where we pair a unique second-hand piece with a tailored experience.
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Closet Relay

Project: Closet Relay

University: MIP Politecnico di Milano

Nationality: Italy

Category 2
Kids fashion every day – that's Closet Relay. Closet Relay’s mission is to inspire a new flexible, environmentally sustainable, and service-driven meaning of fashion luxury.
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Phoenix

Project: Phoenix

University: Burgundy School of Business

Nationality: France

Special Award in Fashion
Phoenix focuses on the manufacture of sustainable buttons for the luxury industry.
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HY-Plug

Project: HY-Plug

University: IUM - International University of Monaco

Nationality: Monaco

Special Award in Sustainability & Special Award in Yachting
HY-Plug aims at becoming the new player in the sourcing of renewable energies for the yachting industry.

2022 Sponsors

2022 Partners