Are you ready for the Grand Finale?

MAY 18th @ Monaco Yacht Club

GRAND FINALE

Shaping the future of Luxury

The International Luxury Products and Services Business Plan Competition.

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2021 data counter

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45
Universities
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344
Students
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120
Projects
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54
Nationalities

Mark Challenge is a business plan competition powered by the International University of Monaco (IUM) that connects students, alumni, academic professionals, and business leaders from all over the world.

Online registration for the 9th edition of Mark Challenge is not open yet.

Why Monaco

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The Monaco business environment develops successful and thoughtful leaders and entrepreneurs.

Requirements

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Categories

Category 1: Final year Bachelor students, Master students Category 2: MBA, Executive MBA, Alumni, professionals with or without university degree (also mono entrepreneurs)

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Idea

Have an innovative business idea in the premium or luxury product or service field

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Languages

Fluency in English language, have a passionate entrepreneurial spirit

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Capabilities
Have the capabilities to demonstrate a sustainable business model with a social or environmental impact

Timeline

UNTIL

March
14th
start
Online registration & Business concept submission
  • Jury 1: Selection of the 30 semi-finalists (15 per category)
  • Invitation to submit business plans (for the selected teams)
start
By April
12th
Business plan submission
  • Jury 2: Selection of the best 6 ideas (3 per category) & proposal of the finalists
April
22nd
Online battles
  • Audience choice: Selection of the 6 finalists (3 per category).
  • Invitation to The Grand Final (for the selected teams).
May
18th
arrive
The Grand Final at the Monaco Yacht Club
  • Final Jury: Selection of 1 winning team per category
  • Special Awards in Fashion and Yachting

2020 Winners

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BIGTHINX

Project: Bigthinx

University: IISWBM

Nationality: India

Winner MBA/Alumni category
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BC CB LUX

Project: Kosha

University: Munich Business School

Nationality: Portuguese, Austrian

Winner Bachelor/Master category
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Twinone srl

Project: Twinone

University: Università Statale di Milano & NABA

Nationality: Italy

Special Award in Fashion
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SYGN

Project: SYGN

University: International University of Monaco

Nationality: France

Yachting Corporate Project
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Moi Composites

Project: Moi Composites

University: Politecnico di Milano, MIP

Nationality: American & italian

Special Award in Yachting
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2021 Sponsors

2021 Partners