The Mark Challenge

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Shaping the future of Luxury

The International Luxury Products and Services Business Plan Competition.

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6
Universities
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29
Students
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11
Projects
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9
Nationalities

Mark Challenge is a business plan competition powered by the International University of Monaco (IUM) that connects students, alumni, academic professionals, and business leaders from all over the world.

Online registration for the 8th edition of Mark Challenge is open till February 15th 2021.

The Mark 2021 Guidelines Register

Why Monaco

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The Monaco business environment develops successful and thoughtful leaders and entrepreneurs.

Requirements

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Category

Category 1: Final year Bachelor students, Master students Category 2: MBA, Executive MBA, Alumni, professionals with or without university degree

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Idea

Have an innovative business idea in the premium or luxury product or service field

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Languages

Fluency in English language, have a passionate entrepreneurial spirit

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Capabilities
Have the capabilities to demonstrate a sustainable business model with a social or environmental impact

Timeline

UNTIL

February
15th
start
Online registration
start
By March
15th
Business concept submission

(mandatory for all participants)

  • Jury 1: Selection of the 30 semi-finalists (15 per category)
  • Invitation to submit business plans (for the selected teams)
By April
15th
Business plan submission

(not for The Yacht Award)

  • Jury 2: Selection of the best 6 finalists (3 per category)
  • Invitation to The Grand Final (for the selected teams)
May
19th
arrive
The Grand Final in the Monaco Yacht Club

 

  • Final Jury: Selection of 1 winning team per category
  • Special Awards in Fashion and Yachting

2020 Winners

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BIGTHINX

Project: Bigthinx

University: IISWBM

Nationality: India

Winner MBA/Alumni category
Read more
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BC CB LUX

Project: Kosha

University: Munich Business School

Nationality: Portuguese, Austrian

Winner Bachelor/Master category
Read more
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Twinone srl

Project: Twinone

University: Università Statale di Milano & NABA

Nationality: Italy

Special Award in Fashion
Read more
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SYGN

Project: SYGN

University: International University of Monaco

Nationality: France

Yachting Corporate Project
Read more
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Moi Composites

Project: Moi Composites

University: Politecnico di Milano, MIP

Nationality: American & italian

Special Award in Yachting
Read more

2021 Sponsors

2021 Partners

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International University of Monaco
Email: themark@monaco.edu
Phone: +377 97 98 69 86

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