This year, we’re looking for groundbreaking projects that represent creativity, sustainability, and excellence: whether they’re at the concept stage or the beginnings of an emerging luxury start-up. Participants will gain access to a unique platform to refine their ideas, adapt to the fast-changing luxury market, and develop the resilience needed to thrive in this dynamic industry.
Don’t miss this exclusive opportunity to make your mark on the world of luxury!
2024 Winners
Category 1
Project:
University: EU Business School
Nationality: Indian
MISCHA is a luxury skincare brand catering exclusively to infants, toddlers, and children aged 0-12 years. Grounded in the philosophy that care is the ultimate expression of love, we are dedicated to safeguarding your child's health and well-being. Our products harness the ancient wisdom of Ayurveda to deliver potent yet gentle formulations, ensuring every touch on your baby's skin is infused with love and purity.
Category 2
Project:
University: Universita' della Basilicata & Universita degli studi di Bergamo
Nationality: Italian
Resonance Waves is a value investment solution based on a premium product-service system: the Blue Piano production and rental. We create environmental, social, artistic and financial value concentrated in a unique artwork of musical craftmanship, a remanufactured high-end acoustic grand piano featured by exclusively designed aesthetics and upgraded functionality
Special Award in Fashion & Accessories
Project:
University: Burgundy Business School
Nationality:
ZipEco revolutionizes the luxury zipper market by merging sustainability with unparalleled elegance. Our mission, "Elegance Reimagined, Sustainably Crafted," underscores our dedication to transforming discarded fishing nets into luxurious zippers, contributing to marine conservation and advancing a circular economy
Special Award in Yachting
Project:
University:
Nationality:
Advocating for the electric era in the yachting industry, MarineCharge's boats will serve as mobile power stations for boats. Equipped with solar panels, the vessels are simply delivered to the consumer, allowing him to stay outside of the port and in voyage.
Special Award in Women Entrepreneurship
Project:
University: Polimoda
Nationality:
LuxVentures provides a unique, luxury multi-day experience for boys and girls aged 8-15, offering packages that fit every need and innovative activities. The experience focuses on fashion, including apparel, footwear, accessories and takes place in four global cities annually with only 100 participants per edition.
Finalist Teams - Category 1
Project: MISCHA
University: EU Business School
Nationality:
MISCHA is a luxury skincare brand catering exclusively to infants, toddlers, and children aged 0-12 years. Grounded in the philosophy that care is the ultimate expression of love, we are dedicated to safeguarding your child's health and well-being. Our products harness the ancient wisdom of Ayurveda to deliver potent yet gentle formulations, ensuring every touch on your baby's skin is infused with love and purity.
Project: PATCHWORK
University: Burgundy School of Business
Nationality:
PATCHWORK revolutionizes fashion by repurposing luxury fashion house leftovers, reducing fabric waste, and promoting sustainability. Customers will enjoy personalized clothing options through AI-driven design patterns, aligning their style with eco-consciousness. With curated collections that seamlessly blend luxury and sustainability, PATCHWORK offers sophisticated fashion statements that prioritize environmental responsibility.
Project: SHARE
University: Burgundy School of Business
Nationality: French
Share is a platform connecting eco-responsible startups with high-net-worth individuals in the luxury industry, fostering innovation and economic growth. Its mission is to democratize impactful investments, promote responsible investing, and shape a future where investments drive meaningful impact beyond financial success.
Finalist Teams - Category 2
Project: Midnight Riviera
University: International University of Monaco
Nationality: Monaco
Midnight Riviera isn't just another app; it's a revolutionary mobile application designed specifically to tackle the challenges of the current nightlife landscape. Acting as the antidote to fragmented information, this innovative platform offers a one-stop solution for real-time updates, reservations, daily events, exclusive deals, and a community-driven review system. Navigating through multiple apps or websites becomes a thing of the past, as Midnight Riviera ensures a seamless and enjoyable experience in the French Riviera's diverse and dynamic nightlife scene.
Project: Landeber
University: University College London
Nationality:
At Landebér, we provide luxury delivery services for the world’s most luxurious brands and exquisite customers. Currently operating in London, our services include hands-free shopping, eCommerce fulfilment, and sending products for photoshoots. We guarantee suitable experience by: - Training our Luxury Delivery Custodians, ensuring they adhere to a professional dress code and processes. - Having the goods delivered in luxury boxes closed with a ribbon (soon to be locked with a PIN) - Empowering customers thanks to our technology, that enables them to track delivery in real-time, contact the courier, and select delivery time slot.
Project: Resonance Waves
University: University of Basilicata
Nationality: Italian
Resonance Waves is a value investment solution based on a premium product-service system: the Blue Piano production and rental. We create environmental, social, artistic and financial value concentrated in a unique artwork of musical craftmanship, a remanufactured high-end acoustic grand piano featured by exclusively designed aesthetics and upgraded functionality
Project:
University:
Nationality:
Final Jury
Giorgio Motta
General Manager of The Mall Luxury Outlets
Rumble Romagnoli
CEO of Relevance
Federica Bruno
Managing Director - 3DComm SARL
Fabrice Marquet
Founder and Managing Partner of Monaco Foundry
Federica Beretta
Director at Hauser and Wirth Monaco
Elena Paola Lanati
CEO of Indicon Società benefit & VP of Italian Angels for Biotech
Jonathan Sitzia
CEO of Cavalleria Toscana
2nd Round Jury
Alessio Castello, PhD
Head of Strategy and Management Academic department, Professor of Project Management & Innovation at the International University of Monaco
Maria Amelia Odetti
Chief Operations Officer at Adiacent International
Dario Peirone
Associate Professor in Entrepreneurship and Innovation Strategy at University of Turin.
Anna Johansen
CEO and founder Watchplus24
Ian Phau
John Curtin Distinguished Professor at Curtin University, Director of the Luxury Branding Research Centre, Editor-in-Chief in Marketing and Logistics at Asia Pacific Journal
Andrea Balotelli
Sales Manager at Mepra SpA
Dr. Guido Mantovani
Distinguished Professor of Finance, International University of Monaco.Double affiliated of Corporate Finance, Ca’ Foscari University, Venice
Merry Le
Strategy Marketing Manager, volunteer consultant at Polimi, Social Media Manager, at Wine Tech Club
Maria Laura Albini
C-Level Consulting, Omnichannel CRM&Marketing Advisor, Startup Mentor & Investo at ARAD Digital
Hannes Gurzki
Luxury expert, educator, entrepreneur, Adjunct Professor, Founder and Managing Director, Senior Director
Mag. Dr. Markus Schuller, MBA, MScFE
Founder & Managing Partner of Panthera Solutions | Strategic Asset Allocation & Behavioral Design Specialist | Adjunct Professor at EDHEC, IUM and IE Business School
Dr. Arik Röschke
Associate Professor for Entrepreneurship at the International University of Monaco | Lecturer at the University of St. Gallen (Switzerland) | President of the Club Suisse de Monaco
1st Round Jury
Prof. Dr. Andrea Bookhagen
Professor of Marketing and Sustainability, Fashion Design Department at HTW Berlin, Germany
Yannick Bouyidou
Founder, Co-Founder, Business Mentor, Trainer & Lecture - BY Excellence, Be Customer Smart, MassChallenge + Incub&Co, Business & Hospitality Schools
Professor Jan Erik Meidell
Director and full stack developer at Lexigo Software – Lecturer at HEG Geneva and Visiting Lecturer at IMD, BSL and Seoul School of Integrated Sciences & Technologies
Bradley Mitton
Founder and Managing Director of Club Vivanova
Marco Savona
CEO and Founder at Hydra Monaco
Ilie Pana
Founder & CEO / Entrepreneur at Sock Laboratory, Detergent Pharmacy, Software Company
Bilal Hassan
Senior Lecturer Les Roches Crans-Montana, Switzerland
Professor Marko Majer PhD, MBA
Business educator and marketing communications professional – Business School Lausanne
Giovanni Luigi Bordone
Fashion Business Associate Lecturer | PhD researcher
Glyn Atwal
Associate Professor at Burgundy School of Business, France
Dr. Julia Riedmeier
Founder & managing director CODE LUXE | Strategy Consultant | Adjunct Professor
Dr. Marika Taishoff
Executive Education, MBA Program Director, Consultant, Speaker, Award Winning Author in Customer Experience and Luxury – International University of Monaco
Jukka Aminoff FRSA
Founder of Luxury Leadership Academy | Author of Modern Luxury | Distinguished Professor
Thomas Brownlees
Fashion Business Consultant Polimoda
Eleonora Cattaneo
Professor of Luxury Brand management at César Ritz Colleges Switzerland – Director of Executive Education at Swiss Education Professionals
Andrea Iossa
Marketing and Communication Manager at Sabbadini Milano
Professor George Christodoulides, PhD
Chalhoub Group Professor of Luxury Brand Management at American University of Sharjah, UAE
Professor Julien de Grandbois
Professor of Entrepreneurship, a leading innovator in business education – Business School Lausanne
Location
There are several ways to go to Monaco from the nearest airport in Nice:
- Taking a taxi from the airport to Monaco will take about 30 minutes and cost around 65-100 EUR
- The bus 110 Menton-Nice Airport Express takes 1 hour and costs 22 EUR (one-way trip). Place d’Armes is the closest stop to the University (5 minutes by foot).
- Taking Uber may be less expensive than taking a regular taxi.
- From the airport’s Terminal 1, take the tram L2 to Grand Arénas in the direction of Port Lympia. Walk to the Nice Saint-Augustin train station, from which you can take a train to Monaco-Monte Carlo. The journey will take approximately 1-1.5 hours and will cost between 8 and 10 EUR.
In Monaco, a local bus network allows its passengers to reach almost any location in a short time during the day. An ordinary bus fare is 1.5 EUR, and 2 EUR if you buy ticket on board. All buses run until 9.30 pm, then you can take a night bus that goes every hour through the whole Monaco.
If you have any questions, please do not hesitate to contact us: themark@monaco.edu
